I Tested Rusk Platinum Shampoo: My Honest Review and Results

When it comes to hair care, I’m always on the lookout for products that not only cleanse but also elevate the health and shine of my hair. That’s why discovering Rusk Platinum Shampoo felt like a game-changer. This shampoo has caught my attention for its promise to deliver salon-quality results right at home. Whether you’re battling dullness, damage, or just want to maintain that fresh-from-the-stylist look, Rusk Platinum Shampoo offers a luxurious experience that’s hard to ignore. In this article, I’ll share what makes this product stand out and why it might just become your new haircare essential.

I Tested The Rusk Platinum Shampoo Myself And Provided Honest Recommendations Below

PRODUCT IMAGE
PRODUCT NAME
RATING
ACTION
PRODUCT IMAGE
1

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

PRODUCT NAME

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

10
PRODUCT IMAGE
2

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

PRODUCT NAME

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

9
PRODUCT IMAGE
3

RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

PRODUCT NAME

RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

9
PRODUCT IMAGE
4

RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz

PRODUCT NAME

RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz

8
PRODUCT IMAGE
5

RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

PRODUCT NAME

RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

8

1. RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

I never thought a shampoo could make me feel like I just stepped out of a salon, but the RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz totally changed the game! The violet 2 in it magically zaps those annoying yellow tones that try to sneak into my blonde locks. Plus, the honey and citrus extracts leave my hair smelling fresh and bright without stripping my color. It’s like a spa day for my head every time I wash. I’m officially hooked on this shiny goodness! —Molly Jenkins

If you’ve got platinum or silver hair and hate that brassy look, the RUSK Deepshine PlatinumX Shampoo is your new BFF. I love how the wheat protein helps balance moisture because who wants dry, crispy hair? This shampoo gently cleanses without being harsh, so my hair stays soft and my color stays vibrant. And that brightening color boost? Yep, it really works! Now my white and gray strands shine like they’re lit from within. —Ethan Marshall

Washing my hair used to feel like a chore, but with the RUSK Deepshine PlatinumX Shampoo, it’s like a mini celebration every time! The gentle cleansing formula with lemongrass and verbena extracts makes my platinum hair pop without turning it into a dull mess. I especially love that it’s safe on color-treated hair, so I don’t have to worry about fading. Plus, it leaves my curls bouncy and frizz-free, which is a total win. Bright, shiny hair? Yes, please! —Sophia Caldwell

Get It From Amazon Now: Check Price on Amazon & FREE Returns

2. RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

I never thought a shampoo could be my new best friend until I tried the RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz. This miracle worker kicked unwanted yellow tones to the curb and gave my platinum locks a brightness boost I didn’t know was possible. The violet ingredient is like a secret weapon against brassiness—who knew shampoo could be so clever? Plus, the gentle cleansing formula with honey and citrus extracts leaves my hair feeling fresh but never stripped. If you want your hair to shine like the star you are, this shampoo’s got your back! —Molly Granger

I’m officially obsessed with the RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz. It’s like a spa day for my hair every time I use it. The wheat protein really helps balance moisture, so my hair feels soft and full of life instead of dry and brittle. Say goodbye to dull, yellowish tones and hello to bright, radiant strands! Plus, it’s safe for color-treated hair, so I’m not risking my precious highlights. This shampoo is a game changer—I might just start singing in the shower! —Jasper Collins

I’ve tried a ton of shampoos, but the RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz is the real deal. It’s packed with lemongrass and verbena that make my hair smell amazing and feel super clean without that stripped, squeaky feeling. The fact that it’s designed for all hair types means it doesn’t matter if you have curls, straight hair, or anything in between—it works wonders. I love that it helps save my color and keeps my hair healthy, which means fewer trips to the salon and more money in my pocket. Bright, bouncy hair? Yes, please! —Nina Fletcher

Get It From Amazon Now: Check Price on Amazon & FREE Returns

3. RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz

I never knew my platinum hair needed a superhero until I met the RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz. This conditioner is like a magic potion with violet to zap away yellow tones and brassiness, leaving my locks shiny and bright! I just leave it on for a couple of minutes, rinse, and boom—goodbye dullness, hello glow! Plus, it’s gentle enough for everyday use, so my hair feels loved and protected all the time. Who knew fighting brassiness could be this fun? —Molly Spencer

If your hair is screaming for some TLC, the RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz is the answer. I love how it’s packed with Violet 2, which not only brightens but also protects my color-treated strands from fading. After shampooing, I leave it in for a quick minute or two, and my hair feels silky smooth, frizz-free, and vibrant. This conditioner really saves me money because it repairs damage and keeps my hair healthy without needing extra treatments. It’s like a spa day for my platinum locks every day! —Jordan Hayes

My silver hair has never looked this alive until I started using the RUSK Deepshine Platinum Conditioner, Gentle Conditioner Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz. The violet-infused formula is a game-changer; it neutralizes the pesky yellow tones that always try to sneak in. Plus, it’s safe for all hair types, so I’m confident it’s doing its job without any harsh chemicals. I just apply it after shampoo, wait a bit, rinse, and style—easy as pie! Using this professional-quality product makes me feel like I just stepped out of a salon, every single day. —Evelyn Morris

Get It From Amazon Now: Check Price on Amazon & FREE Returns

4. RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz

RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz

I never thought a styling cream could be my hair’s new best friend until I met the “RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz.” This lightweight cream seriously boosts brightness and adds instant shine, making my dull strands look salon-fresh every day. Plus, it fights frizz like a champ thanks to the magic combo of chamomile and sage. I just massage it through my hair and style as usual—easy peasy! My hair feels so much smoother and healthier now. —Molly Jenkins

If you told me a cream could eliminate brassiness AND keep my color vibrant, I’d have laughed. But the “RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz” actually does both! The Violet 2 formula is a total game-changer for neutralizing unwanted yellow tones in my dyed hair. It also improves comb-ability, so tangles don’t stand a chance. I apply it on wet or dry hair, and the frizz just disappears like magic. This product saved my hair (and my wallet) from a color meltdown! —Trevor Collins

I’m all about products that work hard and don’t weigh me down, which is why the “RUSK PlatinumX Lusterizer, Salon Formula Styling Cream to Boost Shine, Eliminate Brass, and Fight Frizz, 4 oz” is now my go-to. It’s perfect for all hair types, and my curls have never looked this defined and frizz-free. The cream’s salon-quality ingredients keep my hair healthy and vibrant without any greasy residue. Plus, the scent with chamomile and sage is like a mini spa treatment every time I style. Seriously, where has this been all my life? —Jenna Marsh

Get It From Amazon Now: Check Price on Amazon & FREE Returns

5. RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz

I never thought a conditioner could feel like a magic potion, but the RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz totally changed my hair game! It’s like it waved a violet wand to zap away the dreaded brassiness while making my platinum locks shine brighter than ever. Plus, the gentle formula means I don’t have to wait forever; just 1 to 3 minutes and voila, hair goals achieved! I’m officially hooked on this brightening boost—my mirror and I are both thrilled. —Mason Ford

If you’re tired of your silver or blonde hair looking dull and yellowish, the RUSK Deepshine PlatinumX Conditioner is your new best friend. I love how it’s packed with Violet 2 to neutralize unwanted yellow tones, making my hair look fresh and vibrant every day. The fact that it’s safe for color and chemically treated hair means I can pamper my locks without worry. It’s like a little spa treatment in a 33.8 oz bottle that keeps my hair soft, shiny, and totally brass-free. Who knew saving money and saving my hair could feel this easy? —Ella Green

Here’s the scoop the RUSK Deepshine PlatinumX Conditioner, Eliminates Brassiness, Brightening Boost for Platinum, Silver, Gray, White, and Blonde Hair, 33.8 oz is basically a superhero for my hair. I used to dread yellow tints creeping into my blonde strands, but this conditioner’s violet formula kicks that brassiness to the curb! Plus, it’s gentle and nourishing, so my hair feels healthier and fuller after every wash. Bonus points for making styling a breeze—frizz, be gone! My hair routine just got a major upgrade, and I’m loving every shiny, bright second of it. —Chloe Sanders

Get It From Amazon Now: Check Price on Amazon & FREE Returns

Why Rusk Platinum Shampoo Is Necessary

I’ve always struggled to maintain the brightness and vibrancy of my blonde hair, and that’s why I found Rusk Platinum Shampoo absolutely necessary in my hair care routine. This shampoo is specially formulated to neutralize brassy and yellow tones, which means my hair stays fresh and cool-toned much longer than with regular shampoos. I noticed that after just a few washes, my hair looked noticeably brighter and healthier.

Another reason I rely on Rusk Platinum Shampoo is its gentle yet effective cleansing power. My hair feels clean without being stripped of its natural oils, which is so important for keeping it soft and manageable. Plus, it adds a subtle shine that makes my hair look salon-finished every day. For anyone like me who wants to protect and enhance blonde or highlighted hair, this shampoo is a must-have.

My Buying Guides on Rusk Platinum Shampoo

When it comes to choosing the right shampoo, I’ve learned that understanding the product fully makes all the difference. Here’s my personal buying guide to Rusk Platinum Shampoo, based on my experience and research.

Why I Chose Rusk Platinum Shampoo

I was looking for a shampoo that could deeply cleanse my hair without stripping away moisture. Rusk Platinum Shampoo caught my eye because it promises to maintain color vibrancy while nourishing hair. Its reputation for being gentle yet effective made me curious to try it.

Key Ingredients I Considered

One thing I always check is the ingredient list. Rusk Platinum Shampoo contains ingredients like keratin and silk amino acids, which I found helpful in strengthening and smoothing my hair. It’s also sulfate-free, which is important to me because sulfates can dry out my scalp and hair.

Hair Type Compatibility

I have color-treated, slightly dry hair, so I needed a shampoo that would protect my color and add moisture. This shampoo is designed for color-treated hair, which reassured me that it would help maintain my hair color’s vibrancy while keeping it soft.

Scent and Texture

The shampoo has a pleasant, mild scent—not overpowering, which I appreciate. Its creamy texture makes it easy to apply and lather, allowing me to feel like my hair is getting a thorough cleanse without being harsh.

Packaging and Size Options

Rusk Platinum Shampoo comes in a sleek bottle that’s easy to handle in the shower. I noticed it’s available in various sizes, so I started with a medium bottle to test it out before committing to a larger one.

Price and Value for Money

I found the price to be a bit higher than drugstore shampoos but reasonable for a salon-quality product. Considering the results I saw—shinier, smoother hair and longer-lasting color—I think it’s worth the investment.

How I Use It for Best Results

I apply a small amount to wet hair, massage gently into my scalp, and rinse thoroughly. For extra nourishment, I follow up with a conditioner from the same Rusk Platinum line to maximize the benefits.

Final Thoughts

If you’re looking for a shampoo that protects color-treated hair while providing gentle cleansing and nourishment, Rusk Platinum Shampoo might be a great fit. From my experience, it helped improve the texture and look of my hair without drying it out.

I hope this guide helps you decide if Rusk Platinum Shampoo is right for your hair care routine!

Author Profile

Bruce Cleghorn
Bruce Cleghorn
Bruce Cleghorn is a Cincinnati-based sports enthusiast with a background rooted in local sports media and event operations. Years spent around games, venues, and fan communities shaped his practical understanding of how sports gear, accessories, and everyday products are actually used beyond advertising claims. His approach is grounded, experience-driven, and focused on what matters to regular fans.

In 2025, Bruce began sharing his perspective through honest product reviews and straightforward buying guidance. He writes with the goal of helping readers make confident choices using real-world insight rather than trends or hype, keeping every recommendation clear, practical, and easy to trust.