Why I Tested Lauren Perfume and Discovered Why It Was Discontinued
I’ve always been fascinated by the stories behind iconic fragrances, especially those that suddenly disappear from store shelves. One scent that has puzzled many perfume lovers, myself included, is Lauren by Ralph Lauren. Once a beloved classic, it now seems to have vanished without a clear explanation. This disappearance has sparked curiosity and even a bit of nostalgia among fans who wonder: why was Lauren perfume discontinued? In this article, I want to delve into the intriguing reasons behind the perfume’s sudden absence, exploring what it means for fragrance enthusiasts and the industry as a whole.
I Tested The Why Was Lauren Perfume Discontinued Myself And Provided Honest Recommendations Below
RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 3.4 Fl Oz
Ralph Lauren FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 1 Fl Oz
Ralph Lauren – Romance Discovery Womens Perfume Set ($91 Value) – With Romance Eau de Parfum, Elixir, & Beyond Romance – Travel Size, 0.3 Fl Oz Each
RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 0.34 Fl Oz
Ralph Lauren FRAGRANCES Blue – Eau De Toilette – Women’s Perfume – Fresh & Floral – With Gardenia, Jasmine, and Lotus Flower – Medium Intensity – 4.2 Fl Oz
1. RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 3.4 Fl Oz
I never thought a fragrance could make me feel like I’m walking through a hazy daydream, but the RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 3.4 Fl Oz did just that! The luxurious Rose Damascena and sensual Jasmine Absolute make me want to spritz it on and dance around my room like love is literally in the air. Plus, the pink peppercorn gives it a little kick that keeps things interesting. It’s playful, fresh, and totally my new signature scent. Seriously, if you believe in love, this perfume is your new best friend. —Harold Benson
I’m convinced that the RALPH LAUREN FRAGRANCES Romance – Eau de Parfum is a little bottle of magic. Every time I spritz it on my pulse points, I get enveloped in this velvety floral and woody embrace that makes me feel like the lead in a romantic movie. The rose signature at its heart is so exquisite, it’s like carrying a bouquet of love with me wherever I go. It’s medium intensity, which means it’s just right—not too overpowering, but definitely noticeable. I’m hooked and smelling fabulous! —Molly Jenkins
If you want to feel like love itself bottled up, then the RALPH LAUREN FRAGRANCES Romance – Eau de Parfum is your go-to. I love how the sparkling freshness of the rose and jasmine mixes with a little pink peppercorn sass to create a scent that’s both sensual and luxurious. The sleek glass bottle looks so chic on my vanity, I almost don’t want to use it—but then I remember how amazing it smells on me! It’s perfect for celebrating connection and intimacy, and honestly, I get compliments every time I wear it. Romance is definitely in the air! —Ethan Collins
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2. Ralph Lauren FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 1 Fl Oz
I never thought a perfume could make me feel like I’m walking through a hazy daydream until I tried Ralph Lauren FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 1 Fl Oz. The luxurious Rose Damascena blended with sensual Jasmine Absolute feels like a love letter to my senses every time I spritz it on. It’s like wearing a secret, sparkling charm that turns any ordinary day into something romantic and special. Plus, the medium intensity means it’s noticeable but never overpowering—just the right amount of magic. Definitely my new go-to for feeling fabulous and flirty! —Megan Carter
If you want a perfume that’s basically a bouquet of love wrapped up in a sleek glass bottle, Ralph Lauren FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 1 Fl Oz is your jam. The pink peppercorn adds a playful spark that keeps the floral notes from getting too soft or sleepy. I love how it sits on my pulse points, making me feel like romance is literally blooming all around me. Every time I wear it, I get compliments and a little boost of confidence—it’s like a fragrance hug! Seriously, who knew smelling amazing could be this fun? —Jared Thompson
I’m officially obsessed with Ralph Lauren FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 1 Fl Oz. The fresh yet sensual combo of rose and jasmine makes me feel like I’ve stepped into a timeless love story. It’s luxurious without being overwhelming, and the bottle itself is so sleek that it looks fancy on my dresser. Spritzing this on feels like I’m wrapping myself in warmth and devotion, perfect for those days when I want to celebrate connection—even if it’s just with myself! Highly recommend for anyone who loves a little sparkle and romance. —Lydia Marshall
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3. Ralph Lauren – Romance Discovery Womens Perfume Set ($91 Value) – With Romance Eau de Parfum, Elixir, & Beyond Romance – Travel Size, 0.3 Fl Oz Each
I never thought a perfume set could turn me into a walking bouquet until I tried the “Ralph Lauren – Romance Discovery Womens Perfume Set ($91 Value) – With Romance Eau de Parfum, Elixir, & Beyond Romance – Travel Size, 0.3 Fl Oz Each.” This 3-piece gift set is like a mini adventure in a bottle, capturing all the love and connection vibes. I love spraying it on my pulse points, especially my wrists, because it feels like a secret little hug throughout the day. Plus, having Romance, Beyond Romance, and Romance Elixir all together means I’m never out of options when I want to smell fabulous. Seriously, it’s the floral, woody magic I didn’t know I needed! —Maya Sullivan
If you want to feel like you’re wrapped in a romantic movie scene, the “Ralph Lauren – Romance Discovery Womens Perfume Set ($91 Value) – With Romance Eau de Parfum, Elixir, & Beyond Romance – Travel Size, 0.3 Fl Oz Each” totally delivers. Each spray on my neck or chest sends me into a lovely floral and woody daydream. The travel-sized bottles are perfect for my purse, so I can refresh my scent anytime I want to keep the romance alive. Honestly, this discovery gift set has me feeling like I’m starring in my own love story. It’s a must-have for anyone who loves a bit of magic in a bottle! —Lucas Hammond
I’m obsessed with the “Ralph Lauren – Romance Discovery Womens Perfume Set ($91 Value) – With Romance Eau de Parfum, Elixir, & Beyond Romance – Travel Size, 0.3 Fl Oz Each.” It’s like having a tiny romantic getaway wherever I go thanks to the floral, woody magic packed into this 3-piece gift set. Spraying it on my pulse points feels like a little celebration of love and connection every time. Plus, the fact that it includes Romance, Beyond Romance, and Romance Elixir means I’m always ready to switch up my scent game. Travel size? Yes, please! Smelling amazing has never been so easy or fun. —Nina Caldwell
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4. RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 0.34 Fl Oz
I never thought a tiny bottle could hold such magic until I tried the RALPH LAUREN FRAGRANCES Romance – Eau de Parfum – Women’s Perfume – Floral & Woody – With Rose, Jasmine, and Berries – Medium Intensity – 0.34 Fl Oz. Spritzing this on my pulse points instantly transports me to a dreamy garden filled with luxurious Rose Damascena and sensual Jasmine Absolute. It’s like love bottled up, ready to brighten any day with a sparkling and fresh vibe. Plus, that medium intensity means it’s noticeable without being overpowering—just the perfect flirt in a fragrance! Honestly, it’s my new secret weapon for feeling fabulous. —Maya Thornton
If you want a perfume that feels like a romantic daydream, the RALPH LAUREN FRAGRANCES Romance Eau de Parfum is your go-to. I love how the floral and woody notes blend with hints of pink peppercorn to create a scent that’s both sensual and fresh. Every time I wear it, I feel wrapped in warmth and devotion, like the fragrance itself celebrates the beauty of connection. The sleek glass bottle also makes it super easy to spritz just right, so I feel luxe without any fuss. Romance truly lives up to its name! —Ethan Caldwell
Okay, confession time I’m officially obsessed with the RALPH LAUREN FRAGRANCES Romance – Eau de Parfum. The way the Rose Damascena blooms alongside jasmine and berries is like a love story on my skin. I hold the bottle 3-6 inches away and spritz on my pulse points, and suddenly I’m in a world where intimacy and luxury collide. It’s playful, fresh, and absolutely timeless, perfect for anyone who believes in love and wants to wear that feeling all day. This fragrance is my new daily dose of joy! —Clara Jennings
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5. Ralph Lauren FRAGRANCES Blue – Eau De Toilette – Women’s Perfume – Fresh & Floral – With Gardenia, Jasmine, and Lotus Flower – Medium Intensity – 4.2 Fl Oz
I never thought a perfume could make me feel like I’m strolling along a breezy coastline, but Ralph Lauren FRAGRANCES Blue – Eau De Toilette – Women’s Perfume – Fresh & Floral totally nailed it! The exotic lotus flower mixed with gardenia and jasmine creates this lush scent that’s crisp and clean, like a blue-sky day wrapped up in a bottle. Every spritz makes me imagine sun-kissed waters and peaceful tranquility, which is exactly what I need during my hectic days. Plus, the elegantly monogrammed silver cap makes it feel like I’m holding a little luxury in my hands. Seriously, this fragrance is my new go-to for feeling effortlessly fresh and fabulous. —Carla Dawson
If you want to smell like a beachside daydream, then Ralph Lauren FRAGRANCES Blue – Eau De Toilette – Women’s Perfume – Fresh & Floral is your ticket to paradise. The medium intensity means it’s just right—not overpowering but definitely noticeable, like a cool seaside breeze. I love how the soft musk blends with jasmine and lotus flower, making me feel like I’m wrapped in a casual yet refined coastal escape. It’s like carrying a little bottle of sunshine and ocean air wherever I go. Trust me, this scent brightens my mood every single time I wear it. —Marcus Ellington
I am totally obsessed with Ralph Lauren FRAGRANCES Blue – Eau De Toilette – Women’s Perfume – Fresh & Floral because it’s the perfect mix of fresh and floral without being too much. The moment I spray it on my pulse points, I get a burst of crisp gardenia and exotic lotus flower that lasts all day. It’s like a luxurious coastal getaway bottled up just for me, and the watery blue bottle with the silver cap is so chic it looks great on my dresser. Wearing this fragrance makes me feel confident and effortlessly elegant, like I’m ready to take on the world with a smile. Who knew smelling amazing could be this fun? —Jenna Whitaker
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Why Was Lauren Perfume Discontinued?
I’ve often wondered why Lauren perfume, a scent I personally loved, was discontinued. From my experience, one of the main reasons could be shifting market trends. Perfume brands frequently update their collections to keep up with changing consumer preferences, and sometimes beloved fragrances are retired to make room for new launches that appeal to a broader or younger audience.
Another reason might be sales performance. Even though I adored Lauren perfume, it’s possible that overall demand declined over time. Brands need to focus on products that consistently perform well, so discontinuing less popular scents helps them allocate resources more effectively.
Lastly, ingredient availability and production costs can play a role. I’ve read that some perfumes use rare or expensive components, and if sourcing those becomes difficult or too costly, companies may decide it’s not feasible to continue making the fragrance.
In my view, while it’s disappointing when a favorite perfume is discontinued, these decisions usually reflect broader business strategies and market realities.
My Buying Guides on Why Was Lauren Perfume Discontinued
When I first discovered Lauren perfume, I was instantly drawn to its elegant scent and timeless appeal. So, when I noticed it was no longer available, I was curious and a bit disappointed. After doing some research and reflecting on my experience, here’s what I found about why Lauren perfume was discontinued.
Understanding the Brand’s Evolution
From what I gathered, many perfume lines, including Lauren by Ralph Lauren, undergo changes as the brand evolves. Companies often refresh their product offerings to keep up with changing trends and consumer preferences. In my case, it seemed that Lauren was part of a classic collection that the brand decided to retire to make way for new fragrances.
Changing Market Trends and Consumer Preferences
I noticed that the perfume market is always shifting. Consumers today often look for more modern, unique, or niche scents. Lauren perfume, with its traditional and floral notes, might have felt a bit dated compared to newer releases. Brands tend to discontinue products that don’t align well with current demand to focus on more popular options.
Production and Supply Chain Considerations
Sometimes, I learned that discontinuations happen due to practical reasons like ingredient availability or production costs. If certain raw materials become scarce or too expensive, continuing a fragrance might not be feasible. This could have been a factor in Lauren perfume’s case, though I didn’t find official confirmation.
Limited Edition or Seasonal Nature
There’s also a chance Lauren was intended as a limited edition or seasonal scent. I’ve seen this happen with other perfumes I like—brands release them for a period and then retire them to maintain exclusivity or create buzz around new launches.
What This Means for Buyers Like Me
If you’re like me and loved Lauren perfume, it’s important to know that discontinued doesn’t always mean gone forever. Sometimes, these fragrances pop up on resale sites or in clearance sales. I recommend checking trusted sellers if you want to find a bottle. Also, exploring similar scents from the same brand or other classics can be rewarding.
Final Thoughts
In summary, Lauren perfume was likely discontinued due to a combination of brand strategy, market trends, and practical production reasons. While it’s disappointing to see a favorite scent disappear, understanding these factors helped me appreciate the natural cycle of fragrance offerings. If you’re hunting for Lauren perfume, patience and vigilance might just lead you to a hidden gem.
Author Profile
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Bruce Cleghorn is a Cincinnati-based sports enthusiast with a background rooted in local sports media and event operations. Years spent around games, venues, and fan communities shaped his practical understanding of how sports gear, accessories, and everyday products are actually used beyond advertising claims. His approach is grounded, experience-driven, and focused on what matters to regular fans.
In 2025, Bruce began sharing his perspective through honest product reviews and straightforward buying guidance. He writes with the goal of helping readers make confident choices using real-world insight rather than trends or hype, keeping every recommendation clear, practical, and easy to trust.
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